Norma is my seventh company. At the beginning of my working career I changed companies and industries because I wanted to gain experience, but nowadays it´s presumably that new offers are always more flattering.

As far as Norma is concerned, I´d like to say that my colleagues and I are in the dream industry! I say this jokingly, but it is also very serious because the truth is that our product is a small but very significant part of the hunter´s dream of a beautiful autumn morning in the forest when the sun is rising and the trees are shimmering in green, gold, and red. You are sitting there with a superb rifle across your knees. And of course it´s loaded with Norma ammunition for the moment when the big game suddenly appears! The dream industry is the very best of industries, but it is very demanding.

Preferably, we should be the best, and, probably, the best is what we are. Norma offers the industry´s largest and most extensive range. We produce some 23 million cartridges a year at the moment, divided among 70 calibers. One fantastic range in which every cartridge gives reliability, precision, and effect.

And the Norma trademark adds a solid image. The dream industry also has another positive characteristic – you can get out and hunt once in a while!

Torbjörn Lindskog, CEO

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